AMD Announces Radeon RX 5700 XT & RX 5700: The Next Gen of AMD Video Cards Starts on July 7th At $449/$379

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• rarson - Thursday, June 20, 2019 - link

  "No kidding, rewarding a company for producing mediocre products, so they will continue to produce mediocre products. It takes some special thinking to justify that."
  
  I tend to support some companies rather than others for various reasons. Unfair business practices means quite a lot to me, as does competition in the market. So if one particular company that I prefer not to endorse has a superior product than the other company that I would prefer to endorse, I heavily compare value for dollar and the actual performance difference, and weigh whether or not it truly matters for my particular application.
  
  The end result is one of three things. Either I end up buying the product from the company I would rather endorse, because the value is still there and the performance deficit is minimal, or I wait to see what that same company produces at a later point (because the value is not there and my need to buy is not urgent), or I end up buying from the other company because I have a need and the value is too good to ignore. At the end of the day, I'm not going to spend decent money on a crappy product just because of the company that is selling it.
  
  And I do think even if you're a "fan" of certain companies, it's dumb not to criticize their products when they are bad and urge them to do better, and it's dumb to throw money at products that aren't worth buying. In fact, I think that's the most salient point of the entire conversation. Like you said, if you reward the company for producing mediocre products, they will continue to produce mediocre products.
  
  Having said all that, I don't think Navi is mediocre. I think it's decent. It still lags behind Nvidia on performance-per-watt (although we really need to see some actual testing and real performance numbers to draw any conclusions). IMO it's a much better showing than Vega was, at least in terms of being a consumer card, but AMD obviously still has some work to do to make it better. What's the most disappointing with these cards, IMO, is price, and I think Nvidia has a lot to do with that. I think the XT should be around $399 (maybe a touch more) and the 5700 no more than $349. I think AMD feels that current 20-series pricing justifies these prices, but they're already a year late, Nvidia has "Super" coming, and likely the ability to adjust the entire price stack down a bit. So it'll be very interesting to see how Nvidia responds and what AMD does to correct the situation, which will likely tilt back towards Nvidia's favor as soon as they respond. AMD may be forced to price these cards more competitively because of that.
  
  There's a saying in business, there are no bad products, only bad prices.

• Korguz - Tuesday, June 11, 2019 - link

  phynaz, and members of the green team have been shelling out WAY to much for those cards.. whats your point, nvidia fanboy ?

• RaV[666] - Monday, June 10, 2019 - link

  Well, i really like the cards, and the extra features, but at these prices and with the retail blower cooling, they dont make sense.

• Meteor2 - Tuesday, June 11, 2019 - link

  What’s wrong with blowers?

• Phynaz - Tuesday, June 11, 2019 - link

  Nothing

• Korguz - Tuesday, June 11, 2019 - link

  heh.. nothing?? usually louder then open air. most i think wait for the custom cooler releases... better cooling.. and quietier

• Phynaz - Tuesday, June 11, 2019 - link

  Must be a problem with AMD’s blowers

• Korguz - Tuesday, June 11, 2019 - link

  sorry phynaz.. but its ALSO nvidia's blowers.. but being a blind arrogant nvidia fanboy.. you dont see it

• evernessince - Wednesday, June 12, 2019 - link

  RX Vega's blower is pretty impressive for how much heat it has to dissipate. It was a more effective design then the one Nvidia used pre-turing.

• evernessince - Wednesday, June 12, 2019 - link

  Blowers are also more consistent and don't dump heat into your case. If you have a case with poor airflow, a blower will outperform. Blowers are a good choice for a reference card because they will perform equally as well in every PC.